Thursday, September 23, 2010

HW 3 - Food - Fast Food Insights and Green Market Realizations

When our class went to McDonald's and the farmers market I noticed a lot of similarities and differences.  For one at both McDonald's and the farmers market they both had signs that seemed like they were trying to persuade people into buying their product.  Although the signs said different things they both had the same objective which was to sell their food.  At McDonald's they used signs telling people to buy their new "Frape" which is a new coffee that they have.  At the farmers market their signs were saying that they're food was fresh and organic.  Both of the two places are completely different except for the fact that they want to sell their product.

Some reasons that fast food is so successful is that its cheap.  When we went in i noticed that their were families going in and I feel like the reason that they were in there was that the food was affordable and they didn't mind the taste of the food.  Another reason for the success of fast food is like I said in the paragraph above marketing.  They have marketing that appeals to both kids and adults and if the food tastes good that is all that matters to them.  A big part of their success is also that they have both breakfast and lunch so they have people coming in at all different hours to buy their food.

When we went to the farmers market I really noticed how different their way of advertising was from fast food.  They didn't use corny names like at McDonald's they really just told you straight up what it was you are buying.  Although I do visit fast food places more then I do the farmers market, I still wonder why if people know what their eating is so bad for them why do they continue to eat it?  The farmers market may not be growing their food without any other chemicals but it is still better for you then what is in fast food.  In a way what they are doing is false advertising because even thought their signs say grown fresh, when I asked one of the farmers who had one of those signs he told me his food was grown conventionally.  So in a way it really makes you wonder what food is good for you and what food is bad for you.

1 comment:

  1. Max,

    good detailed comparison of both food places. I am interested in knowing more about the fact that the marketing at the green market is also false, if the food production isn't coming directly from the farms. if that is true, is the food coming from?
    Melissa

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